Mobile devices like smartphones and tablets offer consumers and brands alike the convenience of buying and selling things at the click of a button. Mobile commerce is an eCommerce category that has quickly gained popularity owing to the ease of transacting. And it’s no wonder! Mobile devices are everywhere, and their popularity continues to grow. […]
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If only selling artsy-craftsy stuff was so easy… If only the sheer beauty and unparalleled uniqueness of your handmade items were enough… But alas. You’ve got to promote even the finest artwork pieces if you want them to break through the buzzing diversity of goods. So, today you will get to know how to optimize […]
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Every eCommerce seller wants to get into the minds of their customers. In fact, roughly over £73bn is spent annually on marketing research by companies hoping to better understand customer feedback and reviews to identify what buyers want and need. In addition to this internal research, other customer insights can be gained by offering customer opinion […]
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Over the past decade, automation has improved eCommerce by making systems more efficient. It has impacted everything from customer service to inventory to marketing, thereby helping optimise the entire eCommerce lifecycle. As a bonus, eCommerce technology and tools have helped elevate the customer experience as a whole. Thanks to automation technology, actions that once had […]
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For most online retailers, adopting a multichannel eCommerce strategy is one of the most effective ways to grow their business. However, expanding online businesses across other channels and/or geographies is challenging. Core to successfully scaling is maintaining a great multichannel customer experience whilst navigating all these new changes. Our team of industry experts from Amazon […]
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There can always be more sales. That’s the mantra of any successful eCommerce store. But to get more sales, you need to do more marketing. If you’re low on ideas, or just want a little inspiration, read on. We’ve got twenty solid eCommerce marketing tactics for you to try right now. What is eCommerce marketing? […]
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